Most IPO participation is driven by grey-market chatter and gut feel. We replace that with a repeatable, research-led process — and stand behind it with a multi-year, issue-by-issue live record. Before any issue earns an APPLY or an AVOID, it is put through seven independent pointers, each backtested on seven years of mainboard history.

A seven-pointer framework, backtested over seven years — an APPLY / AVOID call on every mainboard issue.
Onboarding, pre-filled ASBA or step-by-step videos for 11 banks, applications across your family's PANs, and a 2–5 day exit.
1-on-1 consulting to fund applications from idle capital at near-zero net cost — without selling holdings.
The Grey Market Premium is the market's mood compressed into a single number. It is useful, but it is a rumor, not research. We do not play on GMP. Before any issue earns an APPLY or an AVOID, it is put through seven independent pointers — each backtested on seven years of mainboard history. GMP, if we look at it at all, is the eighth input, not the first.
| # | POINTER | WHAT IT CHECKS |
|---|---|---|
| 1 | Valuation — P/E · P/S · P/B · EV/EBITDA | Four independent lenses; whether the band is fair or a premium the fundamentals can't support. |
| 2 | Peer comparison | Listed & unlisted peers, and where the broader sector is trading. |
| 3 | Anchor track record | ~1,800 anchors tracked; 1,200+ that have anchored 10+ issues since 2020. |
| 4 | Merchant banker (BRLM) record | Of ~180 book-runners, only 77 have run 10+ mainboard IPOs — scored on hit rate. |
| 5 | QIB live data | Institutional demand read in real time through the issue window. |
| 6 | Listed comparables & BSE IPO Index | The tape the new issue will list into; a hot primary over a cooling secondary is a trap. |
| 7 | Live probability matrix | Allotment chances per category and per PAN — not just "good company," but "can we secure allotment." |
The desk adds value twice. First by selection — our APPLY calls beat the average of every issue listed. Then by exit — our proprietary 2–5 day strategy beats a naïve listing-day sale. Both are measured on our live, issue-by-issue record.
| YEAR | APPLY CALLS | AVG LISTING GAIN | SELECTION α | EXIT α | TOTAL α |
|---|---|---|---|---|---|
| 2023 | 47 | +31.9% | +5.0% | +3.2% | +8.2% |
| 2024 | 69 | +38.0% | +9.1% | +2.7% | +11.8% |
| 2025 | 69 | +15.5% | +6.2% | +3.3% | +9.5% |
Across 2023-25 the desk saw 249 mainboard issues list and issued an APPLY on 185 of them — 47 of 56 in 2023, 69 of 90 in 2024, and 69 of 103 in 2025. The gap is the filter: we do not chase every issue. Every APPLY call, with its listing price and our system exit price, is printed in the full record.
Our economics do not assume a flat allotment rate. For every APPLY call we log the actual per-PAN BHNI allotment odds for that issue. Summing those real probabilities across a year's APPLY calls gives the expected number of allotments a single PAN would land — squarely in the 5–8 range (a year like 2025 modeled to ~9). Because each PAN is an independent application, three PANs multiply the expected allotments roughly threefold. More PANs, proportionally more allotments.





Before a single application goes in, we sit 1-on-1 with the family and map where the money is sitting. The objective: fund the IPO calendar from capital that is currently idle or under-earning, at the lowest possible net cost — and, for business families, at a net cost that can approach zero.
| STEP | RATE / EFFECT | BASIS |
|---|---|---|
| Gross LAS interest cost | 9.5%–10.5% | Maximum funding cost on Loan-Against-Securities |
| Less: business interest deduction | ≈ –30% | LAS interest qualifies as a deduction from business income |
| Effective post-tax funding cost | ≈ 6.7%–7.4% | After the ~30% tax shield on interest |
| Less: savings interest still earned | up to ~6.5% | Idle / parked funds continue earning monthly |
| Net effective cost — business family | ≈ 0.5%–1.0% | Funding drag before any IPO listing gain |
A business family carries a funding drag of only ≈ 0.5%–1.0% before listing gains — the ~30% interest deduction and up to 6.5% monthly savings interest together offset almost the entire LAS cost. This is information, not tax advice — confirm with your own CA.
Start with the 1-month free trial — no commitment. To get started, message us your Name · City · Profession · number of PANs you can bid from, in the BHNI category (₹10 lakh+), and we'll take it from there.
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Posted here: DRHP & RHP filings, price band announcements, anchor book allocations, subscription progress, indicative GMP, issue open/close dates, allotment and listing updates.
The analysis presented herein is based on publicly available information and data as of the date of publication. Investors should conduct their own due diligence before making investment decisions. Past performance is not indicative of future results. All return, alpha and allotment figures are based on the desk's own record of publicly available listing data and are illustrative; they scale with market conditions and are not a guarantee of future returns or income. Investment in IPOs and equity markets involves substantial risk, including the risk of loss of principal.